At the SelectUSA Investment Summit in late June, U.S. economic development organizations are competing for attention from international companies. Positive media coverage is an excellent way to set your location apart and make it onto a company’s short list.
Join us for a practical 30-minute webinar where we will outline strategies your EDO can use to attract attention from top business decision-makers across the globe.
- Understand the media landscape relevant to FDI, from top tier business outlets in countries like Germany, France, Japan and China, to stringers, to international bureaus and international writers posted in North America
- Familiarize yourself with the key elements of a newsworthy FDI story
- Discover how to make your market’s FDI stories appeal to top tier North American press and international press in targeted countries
- Learn about the relationships necessary to turn one FDI deal into the next with the help of editorial coverage
- See how you can leverage positive press coverage in your marketing to ensure your location is considered for FDI
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